C-Level Executive · Istanbul, Turkey

Eren
Kumcuoglu

Scaling fintech and digital businesses by aligning strategy, operations, compliance, and people.

Eren Kumcuoglu — C-Level Executive

₺20B+

Monthly transaction volume at Ozan

€55M+

Fan token funds raised at Bitci

35M+

Game users reached (Zula)

19yrs

Executive experience across 9 companies

Who I Am

Executive leader who transforms fast-growing companies into resilient, audit-ready organizations.

Known for aligning strategy, operations, compliance, and people to accelerate sustainable revenue growth across fintech, crypto, gaming, and consumer tech sectors. Full enterprise ownership from P&L to people.

Executive Leadership P&L Ownership Regulatory Compliance Payments & Treasury Growth Strategy Product Strategy People & Culture Operational Excellence

Where I've Worked

19 Years. 9 Companies. One Thread.

2021 – 2026

Ozan

Chief Operating Officer / Chairman of the Board

Fintech
₺20B+/mo

Transaction volume

2021

Bitci

Chief Marketing Officer / Acting COO

Cryptocurrency
€55M+

Fan token fundraising

2020 - 2021

Martı

VP of Growth & Marketing

Micromobility
+20%

Incremental turnover via PSP

2019 - 2020

InGame

Marketing & Business Development Director

Gaming
35M+

Total users — Zula

2017 - 2019

Pure

Managing Director

Marcom Agency
2.8%→32%

Huawei market share

2016 - 2017

Ininal

Chief Marketing Officer

Fintech
600K→1.2M

KYC users

2014 – 2016

Philips

Digital Marketing & CRM Manager

Consumer Electronics
€200K

Quarterly saved marketing budget

2009 – 2014

Samsung

Head of Digital

Consumer Electronics
$3B+

From a negligible company to annual turnover

2007 – 2009

Ülker

PR & Digital Marketing Specialist

FMCG
120

Brand Ambassadors acquired

Proven at Scale · Results That Compound

Not Promises.Track Record.

Most executive CVs list responsibilities. These are outcomes — verified, quantified, and repeatable across fintech, crypto, gaming, and consumer markets.

Business Growth · Ozan · Fintech · 2025

₺20+ Billion Monthly Turnover

Elevated Ozan to one of the most top acquirers in Turkey

By realigning cross-functional teams and optimizing operations, sales, and product strategies, I drove sustainable growth in both transaction volume and revenue, strenghtening Ozan's market position.

The business problem solved:

Previously fragmented operations and limited scalability constrained growth; streamlining processes created the infrastructure and culture to confidently manage high-volume transactions.

Business Growth · Ozan · Fintech · 2025

Issuer & Acquirer Ranking Leap

Dramatic jump in rankings: Issuer from #22 --> #5, Acquirer from #12 --> #2

Leveraging market analysis and data-driven decisions, expanded sales channels, strengthened partner ecosystems, and accelerated both user growth and transaction volume, making Ozan a visible industry leader.

↳ Pain point addressed: Limited market visibility and fragmented growth channels

Business Development · Ozan · Fintech · 2025

Monthly Incremental ₺500M TPV

Established strategic partnership for merchant acquisition in an untapped market

In response to regulatory shifts and emerging potential of underserved segments, structured a partnership with Pazar POS to enable rapid deployment of payment acceptance infra across taxis and street merchants.

↳ Pain point addressed: Highly competitive and conventional market with limited growth opportunities

Token Launch Strategy · Bitci · Crypto · 2021

€15M Token Sale

Sold out in 19 Minutes — Brazil National Team Fan Token

This token offering — designed, positioned, and executed end-to-end — closed €15 million in 19 minutes flat, at the time the fastest fan token raise ever recorded.

↳ Pain point addressed: How do you monetise a global fanbase instantly, without diluting equity, at zero reliance on traditional capital markets?

Capital Activation · Bitci · Crypto · 2021

€12.5M Token Sale

Spain National Team Fan Token — €12.5M in 4 Hours

Back-to-back mega raises aren't luck — they're system design. Repeated the playbook across geographies and sports leagues, proving the model scales globally.

↳ Pain point addressed: Engineered a framework to create the hype for repeatable demand spikes.

Brand & Market Share · Pure · Marcom · 2019

2.8%→32% Market Share Leap

Huawei Market Share — From Negligible to Category Leader in 18 Months

Huawei entered Turkey as an afterthought. Eighteen months later, they owned nearly a third of the smartphone market — and the campaign took home a Gold Effie.

↳ Pain point addressed: Brand invisibility in a crowded market costing real sales volume.

Product Launch · InGame Group · Gaming · 2020

#1 Mobile Game

Zula Mobile — App Store's #1 Across All Platforms Within 24 Hours

Most product launches fade inside a week. Zula Mobile hit the top of every major app store chart within its first day — the result of a precision go-to-market built months before launch.

↳ Pain point addressed: Product launches with no commercial momentum or distribution leverage.

User Growth & Revenue · Ininal · Fintech · 2018

4× Merchant Revenue Growth

Merchant Revenue Quadrupled, KYC'd User Growth 600K to 1.2M, CAC Cut by 50%

In a regulated fintech environment where every active user requires full KYC, doubling the verified user base while simultaneously quadrupling on-us merchant revenues changes a company's valuation story entirely.

↳ Pain point addressed: High CAC, low LTV, and a compliance burden that stunts growth.

Audited & Verified By

Visa· Mastercard· TCMB· MASAK· Gold Effie Award

All results independently verifiable

Executive Competencies · Built for High-Stakes Environments

The Gaps That Cost You Most

Fast-scaling companies don't fail because of bad ideas. They fail because strategy, operations, compliance, and people move in different directions. Each competency maps directly to a category of failure I've spent nineteen years preventing — and reversing.

Executive Leadership & Governance

If your board lacks alignment and decisions stall: I build governance structures that accelerate decisions, create accountability, and turn leadership teams into execution machines — not consensus committees.

Business Strategy & P&L Ownership

If revenue grows but margins erode: Full P&L accountability across multiple business units. I turn growth-at-any-cost cultures into sustainable, margin-positive operations without sacrificing velocity.

Operational Excellence

If your ops can't keep pace with your ambitions: I design operating systems that scale. Processes, KPIs, reporting cadences, and cross-functional alignment so your organisation moves as fast as your market demands.

Regulatory Compliance & Risk Management

If a regulator audit is a threat, not a formality: I've led companies through Visa, Mastercard, TCMB, and MASAK audits — passing every one. Compliance isn't a constraint; it's a competitive moat when done right.

Payments & Treasury Infrastructure

If your payment margins are eating your business model: I optimised PSP economics in all my C-suite roles — moves that restructured the entire unit economics model. Payments should be a profit centre, not a cost line.

Sales, Partnerships & Commercial Growth

If your partnership pipeline is light on revenue: I've closed multi-million TL and Euro commercial deals across banks, telcos, FMCG brands, global card schemes, and sports federations. Partnerships that generate real P&L lines.

Product, Data & Platform Strategy

If your product roadmap is disconnected from commercial reality: I bridge product and business — translating market signals and revenue targets into platform decisions that ship and generate return, not features that land quietly.

People, Culture & Organisational Design

If your top talent is leaving and no one will say why: I've restructured teams from the ground up — clarifying roles, benchmarking salaries, setting performance cultures, and creating environments where exceptional people choose to stay.

"The rarest executive capability isn't specialisation. It's the ability to hold strategy and execution in the same hand, simultaneously."

How I Stay Fresh

👦 My Family
🏋️ Gym
🏍️ Motorbiking
Camping
✈️ Traveling
🔧 DIY Projects

Let's Connect

Let's build something significant.

erenkumcuoglu@gmail.com Istanbul, Türkiye